Tag Archive: Athleisure

Athleisure Golden Rules

Author: Dolce Lou April 6, 2020

You could blame the boom in athleisure on designer clothing or even the annual surplus of hopeful New Year’s Resolutions to get to the gym more often, but it is a fact that more people than usual are wearing their…
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Sports Fashion

Athleisure, leisure wear

The fitness and sports fashion industry first saw a major push into mainstream media in early 2014 when fashionistas and style blogs started to talk about how the athletic wear industry was seeing a moment in fashion. The most unique aspect of the sports outfit as fashion is that even if wearers don’t particularly enjoy doing exercise or visiting the gym, they are showing up dressed in the perfect gym attire.

Major sports clothing companies such as Puma, Nike, and Adidas which previously catered specifically to people who actually played sports, suddenly find themselves producing leisurewear en masse for those who simply wanted to look good while doing nothing. Allow DolceLou.com to help you navigate the world of sports clothing.